Tufcot

Mary Cousins was introduced to Tufcot by DBT International Trade Adviser Paul Garnett. After an International Communications Review Tufcot was keen to implement the recommendations and start to develop export opportunities in particular sectors. The company employed Mary Cousins on a short-term project to research global opportunities for composite materials in the marine sector and to formulate short, medium and long term strategies for growing sales of composite bearings and other components into ship, port, and other marine applications.

The result was a clearer understanding of the market as a whole, identification of priority geographic markets, key sub sectors to target and the routes to market for each.
We also drew up a database of target customers and partners for each segment.
In the meantime, the company has worked hard with its web development company and local photographers to implement the earlier recommendations relating to internationalising the website and creating good visuals for international communication.
As a result, the company is now armed with a compelling multilingual proposition and a plan of attack.

This project was part funded which made it easier for the company to decide to move forward on the project.