Blog International Communications Review – What are the benefits? Someone asked me the other day what the key benefits are of an ICR (International Communications Review). It goes without saying that sectors, products, resources, audiences, export markets etc. vary hugely from one company to the next so what works for some exporters won’t work for…
Blog International SEO A little International SEO can win export enquiries for smaller exporters. Larger companies can create and maintain multilingual content that attracts and informs their clients in target territories. Smaller companies tend to choose to make do with English only or they resort to Google Translate with all its flaws in handling specialist…
Blog Visuals for Export Communication Trust matters Building trust with export customers can be hard. Anyone can say they manufacture. Anyone can say they design the product. Anyone can say they employ local people. ….. and many less scrupulous companies do say these things untruthfully. For your export customers to learn about your company, the best…
Blog Guide to International Web Content Trust matters Building trust with export customers can be hard. Anyone can say they manufacture. Anyone can say they design the product. Anyone can say they employ local people. ….. and many less scrupulous companies do say these things untruthfully. For your export customers to learn about your company, the…